TYPES OF OPERATIONS
What we do
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Description:
Foundational Operations are the core activities and processes that establish and maintain a business's essential infrastructure. They ensure the fundamental systems, structures, and resources required for basic business functionality are in place and operating smoothly.
Key Activities:
Development and implementation of core systems and processes
Resource management (human, financial, and physical)
Operational efficiency and workflow optimisation
Strategic planning for long-term stability
Supporting infrastructure and systems
Focus:
Establishing and maintaining the essential systems and structures for basic business functionality.
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Description:
Business Operations encompass activities that ensure the business runs efficiently and grows in value. It optimises processes, manages resources, and implements strategies that drive business performance and growth.
Key Activities:
Systems management and process improvement
Structural consultations to optimise business performance
Business efficiency training for staff
Resource allocation and optimisation to avoid waste
Performance monitoring and continuous improvement
Focus:
Day-to-day efficiency and effectiveness of the business.
What we don’t do
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Description:
Administrative Operations involve managing the day-to-day administrative tasks necessary to keep an office running smoothly. This includes answering phones, managing inventory, maintaining financial and client records, handling maintenance issues, and providing general administrative support.
Key Activities:
Answering phones and responding to client inquiries
Managing and updating company databases
Keeping track of inventory and ordering supplies
Maintaining financial, employee, and client records
Organizing events, scheduling meetings, and making travel arrangements
Managing office and facility equipment maintenance
Providing administrative support to other departments or projects as needed
Focus:
Ensuring efficient daily administrative operations.
Summary of the Differences
While there are various other types of operations not listed above, a common confusion between foundational and business operations is with administrative operations. While it may seem like they are the same, they are vastly different in scope and focus.
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Foundational Ops: Creates a stable foundation supporting all business activities.
Biz Ops: Enhances operational efficiency, effectiveness, and overall business performance.
Product Ops: Improves alignment, communication, and processes around the product.
Admin Ops: Manages routine administrative tasks and supports business operations.
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Foundational Ops: Establishes and maintains essential systems and structures for basic business functionality.
Biz Ops: Focuses on day-to-day efficiency and effectiveness of the business.
Product Ops: Centers on enhancing product-related processes and optimising user experience.
Admin Ops: Ensures efficient daily administrative operations.
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Foundational Ops: Develops core systems, manages resources, and mitigates risks.
Biz Ops: Involves systems management, process improvement, and strategic implementation.
Product Ops: Supports R&D and go-to-market teams, enhances feedback loops, and drives feature adoption.
Admin Ops: Manages communication, records, events, and supports office maintenance.
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Foundational Ops: Establishes necessary infrastructure and support systems for business continuity.
Biz Ops: Implements strategies for efficiency and performance improvement.
Product Ops: Enhances coordination between product, engineering, and customer success teams.
Admin Ops: Provides essential administrative support and manages office maintenance.
What we do/
don’t do
At Activate Agency, we prioritise foundational operations, business operations, and product operations to ensure that your business is built on a solid foundation, operates efficiently, and continues to grow sustainably. We do not engage in administrative tasks, public-facing roles, or emergency issue resolution, as our goal is to provide strategic, long-term improvements rather than immediate fixes.